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Fashion Store Case Study

Fashion Store Case Study

WinOfficial was a new fashion project, born in Switzerland.

The idea behind the project was the expansion of a small boutique in Bellinzola, Switzerland through the creation of an e-commerce that would allow for international sales. By hiring TDH they obtained the full development of a new Shopify store, a significant increase in
sales at the physical location and a constant increase in international sales through the online store.

Through the funnel explained below, our team was able to:

Build a target audience from scratch.

Retain through the online shop the customers who have passed from the physical store in Switzerland.

Expand the shop from local to international.

Some specific KPIs achieved in the first year include:

8k users list built.

700-1k daily traffic on the site after the first 12 months.

$90-$120 average amount on cart spent.

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