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From strategy to creativity, we share what we’ve learned — and what’s next in digital.
Explore our latest thoughts on digital marketing, branding, performance, design, and all things growth. Whether you’re a startup founder or a CMO, we’ve got something for you.

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Is it possible to grow your company fully remotely?

After the pandemic took over, many tech-giants CEOs have spoken about the idea of abandon the in-office work scheme. We get to the point to analyse the question when the news that two of the most important CEOs in the Social...
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Society Revolution. How the big elites imagine the post-Coronavirus World.

The world is living one of the strongest economic, social and health crisis of its history but is it all coming to be bad? At the time we were writing these article, the world hit 49.1M Cases, 32.3M People Recovered, 1.24M...
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Why we buy what we buy?!

A Neuromarketing analysis of consumers’ purchases behaviour, to understand what motivates a person to buy certain products in respect to others. The professor Kevin Lane Keller in one of his publications for the American Marketing Associations establishes how the purchase motivation...
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Inside Patagonia Brand Values and Communication

A neuromarketing analysis of the American brand that is on a mission to change the apparel industry while saving the planet. In the era of digitalization, of the 2.0 marketing, of the extreme consumerism, there are still those who manage to...
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