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Month: May 2025

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Your website is dying and you know the reason!

Why nowadays having a great website doesn’t mean anything. Yeah, I know the title is quite provocative but in the end, you know that there is a foundation of truth. In fact, today having a well-designed site is no more enough…

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Why are you not getting enough traffic on your site? You need better SEO!

How SEO can help you increase website traffic! Have you started a business out there? You should consider several factors. You will note that there are many businesses that have come up in the recent past. Getting clients to your business…

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If you can’t fight them, copy them!

Why look at your competitors online will improve your Social Media presence Today, many entrepreneurs and managers of local companies, of medium or small size, are reluctant to create a presence on social media for their business; often intimidated by the…

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How to use Instagram to increase your website traffic

Why Instagram marketing should be an important piece of your online strategy! Do you have an Instagram account? Mmmh…. of course yes… You will note that nowadays most of the people usually have an Instagram account out there. Most of them…

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The powerful tool kit to start your online journey!

Let’s find out the best digital tools for your startup. Today, there are truly numerous digital tools available to us to create, manage and organize our work online. We have therefore decided to provide our personal opinion on some of them;…

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The Importance of Mindset

In this chaos of input how important it is to keep your mindset focused. In a world that tends more and more to capture our attention, that provides us with all kinds of inputs at any time, how we decide to…

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Is it possible to grow your company fully remotely?

After the pandemic took over, many tech-giants CEOs have spoken about the idea of abandon the in-office work scheme. We get to the point to analyse the question when the news that two of the most important CEOs in the Social…

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Society Revolution. How the big elites imagine the post-Coronavirus World.

The world is living one of the strongest economic, social and health crisis of its history but is it all coming to be bad? At the time we were writing these article, the world hit 49.1M Cases, 32.3M People Recovered, 1.24M…

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Why we buy what we buy?!

A Neuromarketing analysis of consumers’ purchases behaviour, to understand what motivates a person to buy certain products in respect to others. The professor Kevin Lane Keller in one of his publications for the American Marketing Associations establishes how the purchase motivation…

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Inside Patagonia Brand Values and Communication

A neuromarketing analysis of the American brand that is on a mission to change the apparel industry while saving the planet. In the era of digitalization, of the 2.0 marketing, of the extreme consumerism, there are still those who manage to…

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